Rose, Gold & Black | BRAND IDENTITY
Graphic identity created for an Australia-based jewellery and accessories company focused on refined and luxury products
The brand identity for Rose Gold & Black answers the creative brief of presenting the mark as strong, elegant and dynamic in order to create a visual personality that’s smart, empowering, and endlessly flexible. The logo is a combination of the letters R,G and B, graphically represented in one unique shape as if it was a real jewel. I looked to a fresher color palette that is inspired by the trademark itself. Graphic elements aim to supporting the overall identity.